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If your business has you running around in circles either chasing new opportunities or over-traveling to take care of clients, it's time to simplify in three clarifying steps:
Now that you have a KISS Marketing Map, what's next? Either implement yourself or let us help you. A Business of YOU Generator has three simple steps that will get those leads rocking in fast and furious:
We take your KISS Marketing Map and create a lead generation strategy, and plan lead nurturing automation and your sales process.
We build a lead generation and conversion website with a clear message and brand. All advertising, sales and social media promotion is driven and converted here.
We build a lead funnel to attract and collect prospective clients and referrers. This can include content marketing to keep them engaged and learning more about how you can help them.
Now that you have a KISS Marketing Map to guide your marketing message and a conversion website to capture leads, you need a selling system that’s predictable and easy to manage or delegate. We help you craft a process that takes leads and converts them into paying clients you love to work with.
Our selling systems are not one-size-fits-all. We know your business is unique as well as how you want to work. So if you prefer a hands-on approach, we’ll create a system that allows closer contact with prospects. If you prefer automation and delegation of pre-qualifying, we’ll set your system to use apps, services or virtual reps. If you want a hybrid of both, we will create that as well.
Throughout the application of your new selling system, we’ll be here to provide guidance and measurement to see how it’s working, check in with you to see how well it’s fitting into your business lifestyle and that it’s attracting perfect fit clients.
As a solopreneur, it can get a bit lonely and frustrating trying to do everything yourself, or manage subcontractors or freelancers. We realized that it's not all about getting the marketing plan, implementation and sales right. It's also about getting your thinking right AND getting stuff done.
Tactical Coaching is a blend of tactical guidance and strategic objectivity that gives you more confidence in your marketing’s ability to drive results. Our clients find that having the right access to Terry and her team for this kind of guidance is the highest value service we provide.
If you’re a solopreneur and you’re looking for a place to find reliable resources and support to make your business hum and revenue flow, PappyClub is for you. An affordable membership that provides access to the right customized guidance that’s designed around your goals.
Consider PappyClub your “marketing on demand” resource. Get what you need when you need it to grow your business and enjoy more profits and fun.
